Interesting multimedia video on the concept of the Brand as a Nation and soft power.

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Hello, Government of Britain. We are Anonymous.
For years we have basked in the support and protection of our leading parties. We trusted you to make decisions for the nation that the general public could not, and to be our representatives in times of disagreement and need. However, times are changing, and we, Anonymous, are not pleased. We fully understand that sometimes there must be sacrifices for a greater good, in this case the safety and comfort of the nation. However this time it is going too far.
You plan to implement a Family Protection Plan which involves the total monitoring of designated families by means of closed circuit television. These cameras will monitor children, ensuring that they go to school, eat proper meals, and go to bed on time. The similarity to a certain famous Dystopian novel is surprising. This has already been implemented in 2,300 homes nationwide.
Anonymous is dedicated to the idea that information, privacy and freedom are rights, and we are rising worldwide against those who would suppress these ideals. In Iran we help bring information to protesters and recover their stories of hardship, providing what help we can to restore freedom and relay these stories to the world. In Australia and Germany, we are fighting the scheme to censor the internet. In America, we are expressing our views and criticisms about President Obama, a campaign which has even made it to newspapers here in Britain. Worldwide, we fight the Cult of Scientology, an organization which gains power through lies and illegal destruction of free information.
Now it is Britains turn. After learning about this plan we could not help but wonder what is next? What happens when 22,000 breaches of human rights in the next two years isnt enough? You have already said that this plan has been too little, too late, havent you? To us this implies that there is more to come. This is why Anonymous has decided to take this into our own hands and make this plan our primary concern in this nation. Privacy is a right, not a privilege, and we will not allow that to be taken away at a whim.
Furthermore, Anonymous regards this plan as a clever sleight of hand. By taking advantage of a well-known problem in Britain you are able to force surveillance and control onto your citizens. Anonymous will show you that there is a difference between control and power. control is taken whereas power is gained. Our power will come from the information we provide the public, and we will foil this litmus test and show you that we will stand and fight for our rights when we need to.
Anonymous makes two demands. The first is the total abandonment of this plan to implement closed circuit television into private homes without permission, as well as all plans for similar actions in the future. This includes the removal of the cameras in the 2,300 homes that were subject to your trial this past year.
The second is the resignation, or removal, of Secretary of State for Children Schools and Family, Ed Balls, the man who fabricated and implemented this plan, from this position in the British government. How can we sustain a Secretary of State for Children Schools and Family who omits evolution from school syllabuses? Do you, Ed Balls, really believe that this Family Protection scheme is valid? It is as if a doctor attempting to cure an illness only by covering the external symptoms. The end result will be the same, it will only get worse. This plan will hide the symptoms of Britains youth crime problem, but the underlying cause will still exist and fester in the population. Even if this plan is implemented successfully, you will only find that this nation will grow to hate those which it has appointed, and we will be here to show you what you have done; You are either unable to see this or choose not to for the sake of gaining control over the population. Either way, you are unfit for your position, any you must be replaced by someone willing and able to help the population. This also goes for any politician who would ever support such schemes.
Anonymous does not fight with violence. We fight with information and organisation. If our demands are not met, we will do everything in our power to stop you. We will provide information to the public by means not discussed in this video, and show people that they need not fear their government, but make the government fear them. When people realize that their rights are being taken away by their own government, the aforementioned trust between public and government will dissolve. This will make your job impossible as you cannot represent a public that does not recognise you. The government should act for the people, not for itself. Make your move.

We are Anonymous. We are Legion. We do not forgive. We do not forget.

Expect us.

Hello, Kevin Rudd. We are Anonymous. We have been watching you.

It wasn’t very long ago since you were elected, was it? The media hype surrounding your future government back in 2007 was incredible. Many of us Australians saw both you and Barack as beacons of potential to bring end to the conservative culture that currently swamps the USA and Australia. Many of us thought otherwise, and it turns out they were right.

You, as a leader, have failed us. You are bringing an end to what is the greatest link between all people; the one thing that can cross all cultural boundaries, that can bring people together despite ethnicity, political or religious standings, class or nationality; the largest information transfer ever created. You, a democratically elected leader, have decided to do what only the most power-hungry of all tyrants dare:

You have opted to censor the internet.

This is why we, Anonymous, have decided that this censorship plan should be among our primary targets for elimination. We have two demands that we consider central to our ideals:

Firstly: We demand the abolition of the censorship plan proposed by the current government. This includes the removal of all targets on the blacklist, and complete abandonment of any further plans and endeavors by the Australian Government to censor the internet.

Secondly: We demand the resignation of the Australian Minister for Broadband, Communications and the Digital Economy, Stephen Conroy. This is a man who has no level of understanding of the topic he is dealing with. This is a man who readily supports the abolition of free speech in exchange for social security. This man and his policies go against everything Australia and the western world stand for. As we see it, Stephen Conroy is completely unsuitable of being a minister of Australia, and as such, we demand his dismissal.

Failure to meet these demands will result in our full-fledged wrath. This is not something you want to happen.

Anonymous is your final obstacle in this battle. We fight where no one else dares to fight. We ruin the lives of animal abusers and bring pedophiles to justice. We destroy the reputation of political and religious leaders alike. Our soldiers currently fight the cult of Scientology and the Iranian government. To us, you are just a step higher. We will create and make freely available methods to render your censorship plan useless, and let these methods be known to the entire Australian public by ways we will not reveal in this message. We will also leak updated versions of the blacklist as often as we can, ensuring that the people who voted you in know what is being withheld from them.

And as your people slowly begin to realize the veil that their own government is draping around them, they will realize that they voted a tyrant into power.

This is when we will have succeeded in all our goals.

Information is free, Kevin. We, Anonymous, are not your friends. We are your doctors, your lawyers, your taxpayers, your brothers and sisters. We are everywhere. We may not be the best of people, but the one thing we will unceasingly fight for is the assertion that Information is Free.

Heed our demands, Kevin. This is our nation which you encroach upon. These are uncharted waters for you and your colleagues.

Farewell.

We are Anonymous.

We are Legion.

We do not forgive. We do not forget.

We are not your friends.

Expect us.

This is The Original Video, I Did not make this video, nor is this my statement,

This is another official update to the original “Shift Happens” video. This completely new Fall 2009 version includes facts and stats focusing on the changing media landscape, including convergence and technology, and was developed in partnership with The Economist.

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